iPhone Prices Under Competitive Pressure

Phone prices are being aggressively lowered by Apple's competition and Apple appears to be responding with price cuts, something we haven't seen before. Never mind that excellent Android and Windows Phones can be had for a lot less than the iPhone's $199 with a 2 year plan; more and more users are opting for older and cheaper iPhone models. The bottom line of all this is that Apple's average selling price for an iPhone is going down.

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